- Web Hosting Rochester, NY
Be FOUND online! We offer SEO (Search Engine Optimization), SMM (Social Media Management), SEM (Search Engine Marketing) and E-mail Marketing Campaigns. We provide Competitive Research before beginning a campaign to help maximize your web-marketing dollars. See how we can help you market to the future!
We bring the worlds top designers, developers, and writers together to orchestrate an awesome final product for your web design. We also are an affordable alternative to expensive ad agencies, and yellow pages directories by designing for SEO (Search Engine Optimization) in the Rochester area!
E-commerce, Inventory Management, Point of Sales, Customer Support Centers and Online Ticket Systems are our specialties. We work with you to generate a hands on analysis of your business processes and automate them one process at a time…
We offer web hosting in the worlds LARGEST and FASTEST co-located hosting facility, at a fraction of the cost of any local hosting provider. All servers and connections are redundant, backed up, and maintained 24/7.Our hosting is very beneficial to SEO for our clients in Rochester, Syracuse, Buffalo and accross the country!
Rank First on Google – and Other Search Engines – with Search Engine Optimization (SEO)
So you’re ready to start marketing your business online – AWESOME! There’s only one problem… which avenue should you choose?
With the seemingly endless amount of marketing options the Internet offers, it may be intimidating to select the most cost-effective campaigns that’ll maximize your budget. This is especially challenging when one considers the incredible amount of people surfing the Internet every day. How do you attract the customers who will matter most? How do you avoid spending marketing dollars on web traffic that won’t convert to sales?
That’s where we come in! At webSURGE (search engine optimization [SEO] Rochester NY), we offer expert online marketing services that are designed to increase your customer base by directing people who are specifically searching for your products and services to your website. This is called “targeted traffic.” This technique is what drives business in today’s tech savvy world! Your targeted traffic is what will help make your company known in the right area, by the the right people – which brings your business more money!
Ready for some statistics? About 20% of the traffic that gets to your website is “direct.” In other words, less than a quarter of your audience is typing your company’s web address directly into their web browser to visit your site (this also includes others linking to your site). Meanwhile, 80% – yes over 3/4 – of your web traffic comes from search engines!
While webSURGE can help your business in many areas concerning online marketing, the best starting point is Search Engine Optimization (SEO), Search Engine Marketing (SEM), or Pay-Per-Click advertising.
Pay-Per-Click Ads VS Organic Listings
When you type something into a search engine, the results labeled “Pay-Per-Click” or “Ads” are listings of companies that are paying to be in that spot (these are also known as “sponsored results”). With webSURGE’s strategized and tested Pay-Per-Click campaign your website can show up under the searches you want as fast as 15 minutes! The downside is that, with Pay-Per-Click, you will be paying a fee per every visitor that clicks the ad and enters your website.
However, with SEO, you are not charged a fee for each individual visitor. Google, and other search engines, create secret algorithms in order to display results that are most relevant to a keyword search. These results are known as Organic Listings. Using search engine optimization, webSURGE works to prove to Google that your website is the most relevant result for specific keywords. We know we’ve done our job when your business shows up on page 1 (since hardly anyone looks past the first page).
Call NOW (866-529-8081) for a FREE SEO Analysis of Your Website. Discover How We’ll Get Your Site to the Top of Major Search Engines!
SEO Rochester NY | SEO Syracuse NY | Buffalo SEO
webSURGE begins the SEO process with a complete keyword analysis of words that might pertain to your business. Search Engine Optimization is a long-term investment – so it’s very important to be sure that the keywords you are optimizing to get top rank are words people are actually using to do their searches. Our special software allows us to create a unique competitive analysis format that will offer you all the details you need to start a successful campaign, instead of worrying over optimizing words that might never be searched.
After we have created a strong, promising keyword list, we begin optimizing. Because SEO doesn’t achieve immediate results, webSURGE never holds any of its clients to a long-term contract. Our services are provided on a month-to-month basis that include reports of your page ranking changes and increased website traffic. This system gives you the opportunity to decide each month whether or not to continue with our services. We know results matter. That’s why, every month, we make sure the keywords we are optimizing are increasing your phone calls, business operations, and sales.
Our Search Engine Optimization services don’t stop at that, either! After we have successful driven more traffic to your site, we’ll work on analyzing that traffic flow to make sure the visitors are actually valued customers. We know having a surplus of new visitors on your website each month is worthless if it doesn’t lead to more calls or purchases. We will work with you to help refine your website and make it more efficient at capturing the traffic our services are providing.
Factors That Can Affect Your Search Rank
On-Page Factors (Visible on Your Website)
- Keywords: Select keywords that potential clients or buyers will use to search for your business. We can analyze the degree to which your keywords are being used and help to make sure you optimize the ones that spenders are using.
- Original Content: Never copy and paste anything from the Internet onto your site. Search engines see that as duplicate content and move you down the list. Even if you’re a reseller, always produce your own original content.
- Fresh Content: Search engines pick up on fresh content. Keep updating content onto your site – adding a blog can go a long way.
- Design: Make sure your website’s pages can be easily accessible and readable to search engines. Having a complex website that looks stunning may disrupt search engines ability to pick up on its content.
- Web Address (URL): Have your website’s URL include the main keyword you want to rank under
Off-Page Factors (Outside of Your Website)
- Links: Determine what links are transmitting out of your website, and which ones are drawing into your site. Are the links that point to your website of good quality?
- Directory Listings: Yahoo! and DMOZ are respectable directory sites. However, does your business belong to any of your local directories (Yelp, Google Plus local, Angie’s List, Superpages, Foursquare, etc…)?
The above lists are just a few factors out of the many that can help boost your search engine optimization efforts. Call webSURGE today for a complete evaluation of your online competition, and potential keywords before budgeting for SEO: (866-529-8081).
You Don’t Need to Take Matters Into Your Hands—Let Us Handle Your Needs for Web Hosting Rochester NY
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