webSURGE offers free marketing resources in our digital library on topics from social media marketing to improving your digital presence to outsourcing. We will continue to add our digital marketing expertise for our marketing enthusiasts.
Select from one of the specific topics below or download an ebook for more information about digital marketing.
Social media is more than family-and-friends-only; it’s an opportunity to connect with businesses and consumers online. Social platforms provide a strategic business tool to network with ideal customers – and we’re not talking about LinkedIn ALONE. If you’re not currently using multiple social channels (Facebook, Twitter, Instagram, Pinterest, etc.) for your business, you’re missing out on valuable leads – aka, potential customers/clients.
When you outsource your marketing, you gain an army of creatives who are daily researching the latest marketing trends. An agency will provide you with more marketing capabilities than you could gain by learning new technology yourself or by hiring an in-house specialist.
Build your online brand awareness. Learn everything needed to improve your online presence, including Importance of producing valuable content, Value of managing directories, Power of digital ads like PPC, Need for metrics like Google Analytics, Significance of SEO, Effect of responsive websites on consumers, Influencing buyers with social media, and Usefulness of email for prospective customers
Believe it or not, Facebook isn’t just for news, selfies, and ads. You can actually generate customers from Facebook for your clients – as long as you’re using the right websurge attract customers with facebook ebookapproach effectively. Facebook is a great way to increase brand awareness and to target an audience that is truly interested in your products or services.
Do you know which metrics your boss is looking for? As marketers, we work hard to move the needle on a sometimes laundry-list of metrics and increase the ROI. 73% of executives don’t believe that marketing drives demand and revenue. In this free cheat sheet of metrics, we’ll share the six metrics that matter most.
In this interactive presentation, you’ll learn how to unite Sales and Marketing into one cohesive strategy for lead generation. You’ll learn how to take advantage of the internet’s full capabilities to increase sales.
During the first week of September, the webSURGE content team attended the Content Marketing World Conference in Cleveland, Ohio, and it was a TREAT. ...
Buzz terms come and go in the marketing realm (anyone want to “ideate” some “snackable content” with us?) to the point that it’s easy to ign...
As a business leader, it’s your responsibility to make decisions that increase sales. But how can you close more sales without getting more and bett...