webSURGE Blog

5 Business Growth Strategies

You’ve spent a large portion of company budget on marketing. Your website was a big investment. You’re frantically trying to promote your business on social media and other avenues, but business doesn’t seem to be growing. What isn’t working?  Check out these five business growth strategies you can immediately apply to your website to create new sales…

How to Create a Successful Web Design to Impress Visitors

web design rochester ny

You probably know this by now: A first impression is formed in the first seven seconds. That’s how much time you have to impress your website visitors. That narrow window is even less with websites for mobile users. The Society of Digital Agencies reports that 39% of people will leave a website if it takes…

Does Your Company Meet New NYS OGS Contract Requirements?

NYS ogs

According to new contract requirements made by the NYS Office of General Services (OGS), if your company distributes tangible goods, you need to feature all of those products on an online catalog. If this online catalog fails to meet Section 6 of the NYS OGS Contract Requirements, OGS holds the right to suspend your ability…

How to Brainstorm for an Outstanding Web Design

web design rochester ny

Why is good web design important? Actually, it’s important that ALL design is good. It doesn’t matter if the design lives on the internet or on the walls of the Guggenheim; its aesthetics should be well thought out and well executed. In today’s society, we need to communicate quickly, given how short our attention spans…

How to make your website mobile friendly

is my website mobile friendly

Help! My Website Looks Awful on My Phone! Have you shouted something like that yet? If not, it’s time to start shouting! Just kidding (you can whisper it instead). Seriously though, the reason we’re saying this is because of Google’s continuous mobile-friendly search algorithm updates. As of June 1st, mobile-friendly webpages received another ranking boost…

8 Helpful SEO Tools for your Website Redesign

seo tools for your website redesign

You’ve probably realized by now that a website redesign includes many components. Your website needs to function well, give users an outstanding experience that invites them back, and when the day is done, solidify a sale (whether that be for service or product). During the reconstruction process of your website, you’ve probably uncovered several major…

RBJ Selects Helendale as Finalist for webSURGE-Developed Website

rbj-web-development-finalist

April 14, 2016, the website developed by digital marketing agency webSURGE for Helendale Dermatology and Medical Spa was a finalist for its category at the Rochester Business Journal’s 19th Best of the Web competition. Since 1996, the RBJ has been recognizing Rochester’s business websites with their Best of the Web awards ceremony. This year, readers…

RBJ Awards LeFrois for webSURGE-Developed Website

rbj-best-of-the-web-award

April 14, 2016, the website developed by digital marketing agency webSURGE for client LeFrois Builders and Developers was awarded first place for its category at the Rochester Business Journal’s 19th Best of the Web competition. Since 1996, the RBJ has been recognizing Rochester’s best business websites with their awards competition. This year, readers submitted nearly…

What to Include in a Mobile-Friendly Website Redesign

What to Include in a Mobile-Friendly Website Redesign

Is your company considering a website redesign? Before you get started, consider the importance of a mobile-friendly design. With the rise of handheld, on-the-go internet access, technology is catering to a mobile audience. That means, if your website doesn’t reformat itself across multiple screen sizes, prospects are going to have a hard time navigating through…

How to Plan a Website Redesign

seo rochester ny

How to Launch a Website Redesign Does this sound like your company’s website? You don’t remember when it was developed You can’t update some outdated content You’ve been getting user complaints Without an upgrade, those complaints are only going to get worse. If customers can’t stand your website, they’ll scroll to your competitors’, and Google will…

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